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Letty prides the aesthetic of its
shoes on a sophisticated, international flair. "Our
customer travels, knows fashion, trends and quality, and
wants the best for their child," she explains. The
current trends in adult footwear - including the use of
metallics, quilting and floral appliques - have trickled
down into pazitos Fall 06 collection. "We launched
Fall with ballet flats and it's a tremendous hit,"
de Paz offers. "The styles and colors are on target
with what stores are looking for."
Pebbled and patent leather, velvet
trim and gold, silver and copper metallics are all prominent
features on the season's ballerina flats, a new styles
for Pazitos. "The selection of materials was key",
de Paz explains. tall boots are also a new silhouette,
and de Paz says that's a result of their immense popularity
in adult fashion. "What is good for them, is good
for their children," she says. Boys footwear runs
the gamut from plain but sophisticated loafers to funkier
bowling-styles shoes in colors like red, brown, olive
and navy. Ankle boots are also popular. The girls T-strap,
Mary Janes have had a steady following as well: Bronze
and Pink, Silver and Gold and Pink and Red have all been
popular color combinations
"We are continuously improving
and evolving," de Paz says. "In so many instances,
you can see our shoes complementing beautiful domestic
and European apparel collections," she describes.
For that reason, she contiues, "Many specialty stores
find it very easy to sell our shoes."
Stores that are selling Pazitos
well include cutting edge boutiques like Kitson in LA,
Miami's Genious Jones, Takashimaya in NYC and Born Yesterday
in Philadelphia, according to Paz. "We are constantly
on the road and meeting with our customers; we are on
a one-to-one base with them about what's selling and what
they need." she says. "We take their input to
heart."
Footwear news - June, 2006
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